Reach the right audience, at the right time, on the right platform through a paid media marketing strategy. Many pay per click agencies simply focus on driving traffic to your ads, but we don’t believe that this is an effective strategy. By utilizing ad platforms like Google AdWords , Bing Ads , Facebook Ads or Twitter Ads , a website can drive as much traffic as it can handle and afford with a solid pay per click program.
Facebook Ads can be embedded within news feeds or displayed in the right column of the page on desktop and laptop systems. Have you ever wondered, Why aren’t I getting more targeted visitors to my website?” Click Here to learn how. AdEspresso – provides a tool set to help simplify Facebook advertising for small and medium businesses.
Negative keywords function as a blocker to irrelevant search traffic and unnecessary click costs. You have been trying to have a maximum reach using various offline and online marketing strategies. You do not pay until some clicks on your ad. Unlike a billboard, TV commercial, or radio spot, you are paying only when a person is interested in you and has clicked to your website or clicked to call your business.
Cost-per-click (CPC) means that you as an advertiser appearing on a SERP, pay the search engine for each user’s individual click on your ad. It is not a replacement for SEO or nor other marketing and advertising mediums. Businesses can get the most benefits from their PPC marketing particularly in reaching out to targeted people who you are actually intending to connect with your brand, product or service.
Well, based on its more mobile-friendly News Feed redesign , it appears Facebook will now be more show than tell. Each platform has its benefits and by creating a strategy using multiple platforms, the potential for reaching a wide, high converting audience will increase.