Internet advertising is at an all-time high, with over $31 billion in reported revenue last year alone. Pop-ups and podcasts represent some of the most expensive options for Internet advertising. Internet advertising is ideal for businesses with a national or international target market and large-scale distribution capabilities. But this is something more and more people are becoming aware of; maybe that’s why Internet advertising moves million and millions of dollars around the world every year.
Other businesses like to zero in on specific keywords with search engine advertising. Within a few months around 10 per cent of its sales were through the Internet and by the end of 1999 Internet sales were averaging close to 40 per cent (Kasper 1994). From banner ads (including rich media banners) to Search Engine Optimization (SEO), social networking, email marketing, online classified ads, site takeovers, and even SPAM, online advertising is one of the fastest growing ways to reach an audience.
Research found that online advertising actually includes mobile advertising, email ads, banner ads, search engine results pages, blogs, and online classified ads and media ads. Our internet advertising consultant firm employs successful internet marketing strategies and advertising solutions to create a strong online presence.
Our software and services help businesses and agencies take the guesswork out of pay-per-click advertising so you get more from your marketing budget. Yet growth in Internet sales can be extremely rapid, as the low-cost carriers have shown. While local advertising only reaches a small population of hometown interests, Internet marketing has the potential to tempt and persuade international buyers hailing from China, Australia, Africa, and Europe.
It’s not about the classified $$ that the Internet is taking from newspaper, Robert… it’s about the fact that the classified ads are free. With figures showing that UK internet users spend 25% of their online time on social networks, advertisers are keen to tap into this audience.