As an online marketer you are constantly looking for new ways to generate more traffic to your website and increase your conversion rate. Like ripples from a rock flung into a pond, the initial offering quickly spread outward causing exponential growth and a huge list of members to be tapped for marketing other services towards. This method of marketing utilizes social media, videos, text messaging, and other person-to-person methods to spread information about a product or service instead of just creating a commercial and putting on TV or radio.
Viral marketing typically supplies its audience with something of value for free. A viral marketing campaign is very simple to carry out: create a video or another type of content which is attractive to the target, put it on the internet and plan the first actions to get it moving.
Viral marketing works famously on the Internet because instant communication is easy and inexpensive. It works by means of self-replicating viral processes, which might prove (in a more metaphorical way) similar to the spread of pathological viruses. The Environment: Timing is everything in advertising, and this is also true of viral marketing.
Before we get into all that, let’s make sure we’re clear on what exactly viral marketing is. So, if you’re aiming for a specific response from online marketing, I’m sorry to say that the action you were hoping for may not happen if your content went viral. That said, viral marketing is one of very few tactics that has the potential to create explosive growth in very little time.
The video went viral because it was seemingly shot in one take while the man listed all of the reasons why he is more desirable than any of the viewers’ partners. Viral marketing campaigns play a major role in enhancing the visibility of your website in leading search engines.